Fund Raising & Philanthropy – A Class Discussion

K-State Proud

I’m a little disappointed with the K-State Proud campaign this year. Don’t misunderstand me, I think it’s a great idea. I’ve donated both years and I think that t-shirts really entice students to donate. I also think it’s a great idea that it’s students helping students. Overall, it’s a great campaign and helps a lot of students in need.

However, this year I don’t think it was a good idea to put those huge banners all over campus. They could have told us how great the campaign did by putting it in the collegian or maybe putting posters all over campus. Instead, they put HUGE banners on several buildings on campus. In the last two weeks I’ve noticed a few more as I’ve been on campus. While this is a great idea for letting us know how well the campaign did, I don’t agree with it. I know those banners couldn’t have been cheap and I don’t think that it was a good idea to spend the money on them. I don’t think that getting the message out that way is the best route. Even if the banners were donated I think the money from those donations should have gone towards the cause instead of advertising how well the campaign did. I know I’m not the only one who thinks this because last week I saw a message in the fourum asking how much the banners cost the campaign. Obviously, at least one other student thinks the banners were a waste of funds. I know that when I saw them my first thought was how much money it took from the scholarships for students. I know the campaign is new and getting the message out is important but I don’t think this helped the campaign for those people who are wondering where the money went to. The banners say where the money went but they don’t say how much was spent on advertising and things like that. Now I’m wondering how much money was really raised and where ALL of it went?

April 23, 2008 - Posted by Caitlin | Non-Profit, Public Relations, philanthropy | , , , , , , , | 1 Comment

1 Comment »

  1. I think you’re confusing the “Changing Lives Campaign” and the K-State Proud Campaign. The huge banners draped all over building on campus (which I also find to be ridiculous) are from the CLC. That was through the K-State Foundation and was a campaign to raise over $500,000,000. The K-State Proud campaign only had 2 smaller sized banners they even had one campus and only hung them between trees and in the Union. Anyway, I just wanted to clarify.

    Comment by rob | November 5, 2008 | Reply


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